Impact of Halal Information on Purchasing Decisions moderated Religiosity in Food and Beverage Provision

Halal information on Food and Beverage Preparations, analyze for influence on Purchasing Decisions. Novelty research is the Role of Moderation to the relationship of Halal Information to Purchasing Decisions. Using structural model equations (SEM), there is a positive and significant impact of Halal...

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Bibliographic Details
Main Authors: Junaidin Junaidin (Author), Syarifah Hudaya (Author), Laode Rijai (Author), Tetra Hidayat (Author), Djoko Setyadi (Author)
Format: Book
Published: Mulawarman University, 2021-06-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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