The Impact of Advertisement Messaging on Enrollment of Young Men Who Have Sex With Men for Web-Based Research: Observational Study

BackgroundRecruiting young men who have sex with men (YMSM) in community settings is difficult. The use of Web-based social networks and dating apps for recruitment can be successful approaches, although little work has been done on the impact of study advertisement content on recruitment. Objective...

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Main Authors: Fontenot, Holly B (Author), Abuelezam, Nadia N (Author), Rosenberger, Joshua G (Author), Novak, David (Author), Mayer, Kenneth H (Author), Zimet, Gregory (Author)
Format: Book
Published: JMIR Publications, 2020-01-01T00:00:00Z.
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3rd Floor Main Library

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