The Role of Quality Improvement of Services in Promoting Brand Performance in Tehran Hospitals
Background and Aim: In recent years, the growing importance of health care has led to a focus on improving the quality of services, and healthcare centers have paid attention to it as a strategic competitive advantage. The aim of this study was to investigate the role of improving the quality of ser...
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| Main Authors: | , , |
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| Format: | Book |
| Published: |
Tehran University of Medical Sciences,
2017-07-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |