Primary Healthcare Marketing: A Bibliometric Study and Research Agenda

The evolution of our lives has forced changes to the healthcare system and consequently established healthcare marketing as an essential element of health services, including primary health care (PHC). This article aims to analyze the size, structure, and dynamics of research on primary healthcare m...

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Bibliographic Details
Main Authors: Piotr Rościszewski (Author), Mariusz Stępień (Author), Justyna Berniak-Woźny (Author)
Format: Book
Published: SAGE Publishing, 2024-08-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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