Exploring the influence of Chinese online patient trust on telemedicine behavior: insights into perceived risk and behavior intention

As a supplement to medical services, telemedicine is of great significance to alleviate the shortage of health resources in China. Based on the traditional consumer behavior measurement model the Technology Acceptance Mode/Theory of Planned Behavior (TAM/TPB), this paper divides online patient trust...

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Main Authors: Chang Liu (Author), Jiaqi Wang (Author), Ran Chen (Author), Wusi Zhou (Author)
Format: Book
Published: Frontiers Media S.A., 2024-08-01T00:00:00Z.
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3rd Floor Main Library

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