Determinants of the smart purchasing of health products in Tehran: a model with a hybrid approach

Background: Recent studies recognized the smart customer experience as a sustainable competitive advantage. This study aimed to determine factors affecting the smart experience of purchasing health products. Methods: This research was a descriptive survey. The statistical population of the first pha...

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Bibliographic Details
Main Authors: Azadeh Rajabi (Author), Hossein Vazifedust (Author), Kambiz Heidarzadeh Hanzaee (Author), Karim Hamdi (Author)
Format: Book
Published: Shahid Beheshti University of Medical Sciences, 2022-02-01T00:00:00Z.
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3rd Floor Main Library

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