Medicine advertisements: evaluation and implementation of cema-community method
Non-prescription medicines are advertised widely to general public. These advertisements attempt to influence consumers' choices about medicines. Since the advertisements rare to give objective information, therefore it may affect people's perception and have potential harmful effect for p...
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| Main Authors: | , , |
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| Format: | Book |
| Published: |
Universitas Gadjah Mada,
2011-10-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |