You May Call Me Professor: Professor Form of Address in Email Communication and College Student Reactions to Not Knowing What to Call Their Professors
This experimental study tested whether a professor's form of address (FOA) and email signature influenced students' perceptions of the professor's credibility, approachability, and likability. Guided by communication accommodation theory, the study investigated the likelihood that stu...
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Format: | Book |
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Central States Communication Association,
2020-06-01T00:00:00Z.
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A1234.567 |
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