Marketing communications of the Organizing committee «Kiev City marathon - 2014»

Purpose: to share the experience of the marketing communications' application in the physical culture and sports sphere and to improve the commercial activities of sports organizations during the planning and holding the mass sporting events. Material and Methods: the basic forms and methods of...

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Bibliographic Details
Main Authors: Olena Yarmolyuk (Author), Anna Zolotaryova (Author)
Format: Book
Published: Kharkiv State Academy of Physical Culture, 2015-06-01T00:00:00Z.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available