Factor Determining Consumers' Decisions to Purchase Topical Analgesic for Musculoskeletal Disorders in Indonesia

• Main Authors: Aiffian Farhan Wahyudi (Author), Chairun Wiedyaningsih (Author)
• פורמט: ספר
• יצא לאור: Universitas Gadjah Mada, 2024-03-01T00:00:00Z.
• נושאים: article
• גישה מקוונת: Connect to this object online.

Background: Various choices of topical analgesic to treat musculoskeletal disorders are available on the market Objectives: This study aims to determine the influence of psychological, cultural, social, and personal factors on purchasing decisions for topical analgesic drugs among consumers who need...