Impact of Web Searching and Social Feedback on Consumer Decision Making: A Prospective Online Experiment

BackgroundThe World Wide Web has increasingly become an important source of information in health care consumer decision making. However, little is known about whether searching online resources actually improves consumers' understanding of health issues. ObjectivesThe aim was to study whether...

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Main Authors: Lau, Annie YS (Author), Coiera, Enrico W (Author)
Format: Book
Published: JMIR Publications, 2008-01-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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