Effect of Promotional Initiatives on Visits to a Dedicated Website for Physical Activity and Non-Communicable Disease in Luxembourg: An Event Study

• Egile Nagusiak: Alexis Lion (Egilea), Jane S. Thornton (Egilea), Michel Vaillant (Egilea), Juliette Pertuy (Egilea), Eric Besenius (Egilea), Cyrille Hardy (Egilea), Charles Delagardelle (Egilea), Romain Seil (Egilea), Axel Urhausen (Egilea), Daniel Theisen (Egilea)
• Formatua: Liburua
• Argitaratua: Frontiers Media S.A., 2017-05-01T00:00:00Z.
• Gaiak: article
• Sarrera elektronikoa: Connect to this object online.

The Sport-Santé project and its website (www.sport-sante.lu) promote physical activity for individuals with non-communicable diseases (NCDs) in Luxembourg. Our purpose was to perform an event study analysis to evaluate the effects of communication and promotional initiatives on the number of visits...