Attention and Recall of Point-of-sale Tobacco Marketing: A Mobile Eye-Tracking Pilot Study
<strong> Introduction: </strong>As tobacco advertising restrictions have increased, the retail 'power wall' behind the counter is increasingly invaluable for marketing tobacco products. <strong>Objective: </strong>The primary objectives of this pilot study...
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Main Authors: | Maansi Bansal-Travers (Author), Sarah E. Adkison (Author), Richard J. O'Connor (Author), James F. Thrasher (Author) |
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Format: | Book |
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AIMS Press,
2016-01-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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