DEVELOPMENT OF WAYS TO ADAPT AGRICULTURAL ENTERPRISES TO CHANGES IN THE MARKETING COMPETITIVE ENVIRONMENT

The purpose of the article is the generalisation of research methods in the marketing information system of the environment, the practical implementation of the procedure of researching the competitive environment of an agricultural enterprise, and the development of ways of adapting agricultural en...

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Hoofdauteurs: Mariia Bahorka (Auteur), Liudmila Kvasova (Auteur), Nataliy Yurchenko (Auteur)
Formaat: Boek
Gepubliceerd in: Izdevnieciba "Baltija Publishing", 2023-08-01T00:00:00Z.
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