Brand equity and willingness to pay for condoms in zimbabwe

<p>Abstract</p> <p>Background</p> <p>Zimbabwe suffers from one of the greatest burdens of HIV/AIDS in the world that has been compounded by social and economic instability in the past decade. However, from 2001 to 2009 HIV prevalence among 15-49 year olds declined from...

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Bibliographic Details
Main Authors: Snider Jeremy (Author), Longfield Kim (Author), Taruberekera Noah (Author), Evans W Douglas (Author)
Format: Book
Published: BMC, 2011-10-01T00:00:00Z.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available