Analysis of the Purpose of State Health Departments' Tweets: Information Sharing, Engagement, and Action
BackgroundPublic health agencies are actively using social media, including Twitter. In the public health and nonprofit sectors, Twitter has been limited to one-way communication. Two-way, interactive communication on Twitter has the potential to enhance organizational relationships with followers a...
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| Format: | Book |
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JMIR Publications,
2013-11-01T00:00:00Z.
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