How Factors of the Interpretive Structural Model Affect the Intent to Buy Original Brand Soccer Balls?
Background. A soccer ball is the principal piece of sports equipment for soccer and original brands compete with each other for a big pie of the market. Objectives. The aim of this study's interpretive structural model (ISM) was to ascertain the factors that affect the intent to purchase origin...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
The Society of Aging and Physical Activity (SAPA),
2017-12-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |