The influence of price value on purchase intention among patients with chronic diseases in medical e-commerce during the COVID-19 pandemic in China

BackgroundDuring the COVID-19 pandemic, medical e-commerce (MEC) has provided a way for patients with chronic diseases to purchase drugs online to maintain social distancing, decrease the risk of infection and community transmission, and relieve the burden on medical resources. Therefore, research w...

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Main Authors: Linlin Han (Author), Xu Han (Author)
Format: Book
Published: Frontiers Media S.A., 2023-02-01T00:00:00Z.
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3rd Floor Main Library

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