Reflecting on "Marketing communications in health and medicine: perspectives from Willis-Knighton Health System": understanding the big picture

Abstract Background Willis-Knighton Health System's special supplement in BMC Health Services Research, "Marketing communications in health and medicine: perspectives from Willis-Knighton Health System," focuses on advertising, public relations, sales promotion, and related communicat...

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Bibliographic Details
Main Authors: James K. Elrod (Author), John L. Fortenberry (Author)
Format: Book
Published: BMC, 2020-09-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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