A content analysis of Canadian influencer crisis messages on Instagram and the public's response during COVID-19

Abstract Successful mitigation of emerging infectious disease requires that the public adopt recommended behaviours, which is directly influenced by effective crisis communication. Social media has become an important communication channel during COVID-19 where official actors, influencers, and the...

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Main Authors: Melissa MacKay (Author), Caitlin Ford (Author), Taylor Colangeli (Author), Daniel Gillis (Author), Jennifer E. McWhirter (Author), Andrew Papadopoulos (Author)
Format: Book
Published: BMC, 2022-04-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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