Can health promotion videos 'go viral'? A non-randomised, controlled, before-and-after pilot study to measure the spread and impact of local language mobile videos in Burkina Faso

• Asıl Yazarlar: Tessa Swigart (Yazar), Jennifer Hollowell (Yazar), Pieter Remes (Yazar), Matthew Lavoie (Yazar), Joanna Murray (Yazar), Mireille Belem (Yazar), Rita Lamoukri (Yazar), Souleymane Salouka (Yazar), Kethakie Lamahewa (Yazar), Roy Head (Yazar)
• Materyal Türü: Kitap
• Baskı/Yayın Bilgisi: Taylor & Francis Group, 2019-01-01T00:00:00Z.
• Konular: article
• Online Erişim: Connect to this object online.

Background: Mobile phones present a new health communications opportunity but use of mobile videos warrants more exploration. Our study tested a new idea: to produce health promotion videos in languages for which films have never previously been produced to see if they were widely shared. Objective:...