The Construction of A Personal Brand Scale for Preschool Teachers
The purpose of this study is to construct a personal brand scale for preschool teachers. Based on the three dimensions ability, standard, and style, proposed by McNally and Speak (2002), a scale with good reliability and validity was established through standard procedures. Viewpoints of stakeholder...
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National Taipei University of Education,
2014-06-01T00:00:00Z.
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