Little change in tobacco imagery on New Zealand television: 10 years on

Abstract Objectives: To examine changes in the frequency and contexts of tobacco imagery on New Zealand television since 2004. Methods: A content analysis of 73 hours of prime time evening television in 2014, including programs, advertisements and trailers, was coded for tobacco imagery. Imagery was...

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Bibliographic Details
Main Authors: Louise Marsh (Author), Rob McGee (Author), Lindsay Robertson (Author), Matthew Ward (Author), Rebecca Llewellyn (Author)
Format: Book
Published: Elsevier, 2016-06-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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