MARKETING STRATEGIES OF PHARMACEUTICAL ORGANIZATION
Strategy of pharmaceutical goods (PG) promotion is a working out of methods of goods realization stimulation. To make PG promotion maximum effective, and to receive a sufficient result for pharmaceutical organization (PO) it is necessary to conduct marketing studies (MS), to work out a marketing pla...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
Volgograd State Medical University, Pyatigorsk Medical and Pharmaceutical Institute,
2015-11-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |