How Message Frames Promote People's Willingness to Get Vaccinated? The Mediation Role of Perceived Net Benefits

Objectives: This study aims to evaluate the association among framed messages (egoism-, altruism-, and loss-framed information), perceived net benefits (PNB), and willingness to receive a COVID-19 vaccine.Methods: A between-subject survey experiment was designed to assess the above association. A to...

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Main Authors: Jie Li (Author), Zepeng Gong (Author), Zhiwei Tang (Author), Jing Zhou (Author)
Format: Book
Published: Frontiers Media S.A., 2023-01-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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