Market Segmentation Strategy According to Consumer Demographics and Psychology for Sports Collaboration Products
PURPOSE This study aimed to subdivide the market based on the general characteristics and consumer psychology of sports brand collaboration consumers and provide basic data for efficient collaboration marketing activities of sports companies. METHODS The subjects of this study were high school, coll...
Uloženo v:
| Hlavní autoři: | , , |
|---|---|
| Médium: | Kniha |
| Vydáno: |
Korea Institute of Sport Science,
2021-12-01T00:00:00Z.
|
| Témata: | |
| On-line přístup: | Connect to this object online. |
| Tagy: |
Přidat tag
Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!
|
Internet
Connect to this object online.3rd Floor Main Library
| Signatura: |
A1234.567 |
|---|---|
| Jednotka 1 | Dostupné |