Social Media as a Personal Branding Tool: A Qualitative Study of Student-Athletes' Perceptions and Behaviors
While previous research focused on social media and student-athletes, there is a lack of knowledge about positive functions of social media use for student-athletes, especially personal branding purposes. Thus, this study aimed to explore how student-athletes perceive and use social media for person...
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| Main Authors: | , , |
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| Format: | Book |
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Bowling Green State University,
2020-03-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |