The Effect of Program Design on Engagement With an Internet-Based Smoking Intervention: Randomized Factorial Trial

The Effect of Program Design on Engagement With an Internet-Based Smoking Intervention: Randomized Factorial Trial

BackgroundParticipant engagement influences treatment effectiveness, but it is unknown which intervention design features increase treatment engagement for online smoking cessation programs. ObjectiveWe explored the effects of 4 design features (ie, factors) on early engagement with an Internet-base...

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Main Authors: McClure, Jennifer B (Author), Shortreed, Susan M (Author), Bogart, Andy (Author), Derry, Holly (Author), Riggs, Karin (Author), St John, Jackie (Author), Nair, Vijay (Author), An, Larry (Author)
Format: Book
Published: JMIR Publications, 2013-03-01T00:00:00Z.
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