The Role of Engagement in a Tailored Web-Based Smoking Cessation Program: Randomized Controlled Trial

• Main Authors: Strecher, Victor J (Author), McClure, Jennifer (Author), Alexander, Gwen (Author), Chakraborty, Bibhas (Author), Nair, Vijay (Author), Konkel, Janine (Author), Greene, Sarah (Author), Couper, Mick (Author), Carlier, Carola (Author), Wiese, Cheryl (Author), Little, Roderick (Author), Pomerleau, Cynthia (Author), Pomerleau, Ovide (Author)
• Format: Book
• Published: JMIR Publications, 2008-11-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Background Web-based programs for health promotion, disease prevention, and disease management often experience high rates of attrition. There are 3 questions which are particularly relevant to this issue. First, does engagement with program content predict long-term outcomes? Second, which users ar...