Understanding the Changes in Brain Activation When Viewing Products with Differences in Attractiveness
Product design and attractiveness are pivotal factors that determine people's positive reactions when viewing a product and may eventually affect their purchasing choices. Comprehending how people assess product design is crucial. Various studies have explored the link between product attractiv...
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| Format: | Book |
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MDPI AG,
2024-08-01T00:00:00Z.
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