Patterns of alcohol and alcohol-flavoured non-alcoholic beverage advertisements over Japanese free-to-air television networks

• Main Authors: Mio Kato (Author), Hirono Ishikawa (Author), Takahiro Kiuchi (Author), Miki Akiyama (Author), Yoko Kawamura (Author), Tsuyoshi Okuhara (Author), Naoko Ono (Author), Rina Miyawaki (Author)
• Format: Book
• Published: BMC, 2022-10-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Abstract Background Alcohol use is a serious public health challenge worldwide. Japan has no government regulations or legal penalties against advertising alcoholic beverages on television (TV). Instead, advertisements depend on the Japanese alcohol industry's self-regulation on airtime (no adv...