Click "Like" to Change Your Behavior: A Mixed Methods Study of College Students' Exposure to and Engagement With Facebook Content Designed for Weight Loss

Click "Like" to Change Your Behavior: A Mixed Methods Study of College Students' Exposure to and Engagement With Facebook Content Designed for Weight Loss

BackgroundOverweight or obesity is prevalent among college students and many gain weight during this time. Traditional face-to-face weight loss interventions have not worked well in this population. Facebook is an attractive tool for delivering weight loss interventions for college students because...

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Main Authors: Merchant, Gina (Author), Weibel, Nadir (Author), Patrick, Kevin (Author), Fowler, James H (Author), Norman, Greg J (Author), Gupta, Anjali (Author), Servetas, Christina (Author), Calfas, Karen (Author), Raste, Ketaki (Author), Pina, Laura (Author), Donohue, Mike (Author), Griswold, William G (Author), Marshall, Simon (Author)
Format: Book
Published: JMIR Publications, 2014-06-01T00:00:00Z.
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3rd Floor Main Library

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