Corporate Social Responsibility programs of Big Food in Australia: a content analysis of industry documents
Abstract Objective: To examine Corporate Social Responsibility (CSR) tactics by identifying the key characteristics of CSR strategies as described in the corporate documents of selected 'Big Food' companies. Methods: A mixed methods content analysis was used to analyse the information cont...
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Main Authors: | Zoe Richards (Author), Samantha L. Thomas (Author), Melanie Randle (Author), Simone Pettigrew (Author) |
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Format: | Book |
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Elsevier,
2015-12-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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