Sexism in the advertising discourse of Ukraine: Analysis of «Jinsovik» and «El Paso» advertising
The article highlights the reasons for the use of sexist advertising by Ukrainian companies and the impact of such phenomena on a woman's social image and general well-being, as well as consumer culture. Although there is a more entrenched view of equality in the Western world today, sexism sti...
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| Main Authors: | , |
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| Format: | Book |
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Nicolaus Copernicus University in Toruń, Poland - University Sports Center,
2020-12-01T00:00:00Z.
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