Sexism in the advertising discourse of Ukraine: Analysis of «Jinsovik» and «El Paso» advertising
The article highlights the reasons for the use of sexist advertising by Ukrainian companies and the impact of such phenomena on a woman's social image and general well-being, as well as consumer culture. Although there is a more entrenched view of equality in the Western world today, sexism sti...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Nicolaus Copernicus University in Toruń, Poland - University Sports Center,
2020-12-01T00:00:00Z.
|
| Subjects: | |
| Online Access: | Connect to this object online. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!