A Community Based Participatory Approach to Training Young Adults to Design and Implement a Social Marketing Framed Lifestyle Intervention on Their College Campus

• Main Authors: Melissa D. Olfert (Author), Makenzie L. Barr (Author), Kristin Riggsbee (Author), Kendra K. Kattelmann (Author), Krista Leischner (Author), Anne E. Mathews (Author), Melissa Vilaro (Author), Sarah E. Colby (Author)
• Format: Book
• Published: MDPI AG, 2018-09-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Background: Using a Community-Based Participatory Research (CBPR) approach may increase the likelihood of relevance and acceptability of the designed intervention, especially on a college campus. Furthermore, recruiting and training college students to design a social marketing framed healthy lifest...