Contextualizing Engagement With Health Information on Facebook: Using the Social Media Content and Context Elicitation Method
BackgroundMost of what is known regarding health information engagement on social media stems from quantitative methodologies. Public health literature often quantifies engagement by measuring likes, comments, and/or shares of posts within health organizations' Facebook pages. However, this con...
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JMIR Publications,
2022-03-01T00:00:00Z.
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