#Bartender: portrayals of popular alcohol influencer's videos on TikTok©

Abstract Background Despite widespread use of the short-video social media platform TikTok©, limited research investigates how alcohol is portrayed on the platform. Previous research suggests that a driver of alcohol content on TikTok©, in part, comes from bartenders demonstrating how to make drinks...

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Bibliographic Details
Main Authors: Erell Guégan (Author), Marco Zenone (Author), Mélissa Mialon (Author), Karine Gallopel-Morvan (Author)
Format: Book
Published: BMC, 2024-05-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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