The football business in Brazil: Connections between the economy, market and media

• Main Authors: Rômulo Meira Reis (Author), Jéssica Lúcia dos Remédios (Author), Silvio de Cássio Costa Telles (Author), Lamartine Pereira DaCosta (Author)
• Format: Book
• Published: Universidade Estadual Paulista (UNESP), 2014-06-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

The Brazilian "Série A" Championship has demonstrated economic stability, especially after the implementation of the consecutive point system in 2003 and the changes made to the operational management of this competition. In face of the variables economy, market and media, we attempted to...