Service quality as the source of competitive advantage in higher education: The difference between students´ expectations and perceptions

• المؤلفون الرئيسيون: Renata Skýpalová (مؤلف), Helena Chládková (مؤلف), Chijioke Esogwa Nwachukwu (مؤلف), Hieu Minh Vu (مؤلف)
• التنسيق: كتاب
• منشور في: Universidad de Deusto, 2024-05-01T00:00:00Z.
• الموضوعات: article
• الوصول للمادة أونلاين: Connect to this object online.

The aim of this paper is to measure and compare the quality of services provided by higher education institutions in the Czech Republic and Vietnam. It is not the sheer volume of services offered, but their quality, which matters as a strategic tool enhancing the competitiveness in the tertiary educ...