How Consumers' Skepticism is Derived from Deceptive Advertisements
This paper aims to explore how consumer behavior is derived by deceptive advertising and their effect that is consumers' skepticism. The advertisement has a significant influence on every single person's life and shapes the consumer's perception. In this study, phenomenological interv...
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| Natura: | Libro |
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Institute of Business Management,
2020-12-01T00:00:00Z.
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