Marketing claims, promotional strategies, and product information on Malaysian e-cigarette retailer websites-a content analysis

Abstract Background Marketing and sales of e-cigarettes are unregulated in Malaysia. We analyzed content displayed on e-cigarette retailer websites to identify marketing claims, promotional strategies, and product details in the year 2022. Methods We analyzed 30 Malaysia-based retailer websites usin...

Full description

Saved in:
Bibliographic Details
Main Authors: Sameeha Misriya Shroff (Author), Chandrashekhar T Sreeramareddy (Author)
Format: Book
Published: BMC, 2024-01-01T00:00:00Z.
Subjects:
Online Access:Connect to this object online.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Connect to this object online.

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available