The Saudi Ministries Twitter communication strategies during the COVID-19 pandemic: A qualitative content analysis study

• Main Authors: Raniah N. Aldekhyyel (Author), Samar Binkheder (Author), Shahad N. Aldekhyyel (Author), Nuha Alhumaid (Author), Marwah Hassounah (Author), Alanoud AlMogbel (Author), Amr A. Jamal (Author)
• Format: Book
• Published: Elsevier, 2022-06-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Objectives: To understand government communication strategies during the COVID-19 pandemic by examining topics related to COVID-19 posted by Saudi governmental ministries on Twitter and situating our findings within existing health behavior theoretical frameworks. Study design: Retrospective content...