Crowd-Sourced Evaluation: A Qualitative Study of User-Generated Product Review Videos on ExpoTV.com
Background: While user-generated videos are typically associated with humorous or shocking videos far removed from the rigorous world of evaluation, this paper explores the potential for utilizing user-generated videos as evaluation data. This topic is addressed through a qualitative pilot study of...
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The Evaluation Center at Western Michigan University,
2011-12-01T00:00:00Z.
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