Child-directed marketing on packaged breakfast cereals in South Africa

• Main Authors: Alice S Khan (Author), Tamryn Frank (Author), Rina Elizabeth Swart (Author)
• 格式: 图书
• 出版: Cambridge University Press, 2023-10-01T00:00:00Z.
• 主题: article
• 在线阅读: Connect to this object online.

Abstract Objective: Childhood obesity is on the rise in South Africa (SA), and child-directed marketing (CDM) is one of the contributing factors to children's unhealthy food choices. This study assessed CDM on packaged breakfast cereals available in SA supermarkets and their nutritional quality...