Assessing the reach and engagement of three anti-vaping messages on Facebook Targeting Australian Youth: a protocol for a randomised trial

Abstract Background Vaping among 18-24-year-old Australians has increased from 5.8% in 2019 to 21% in 2023. This protocol describes a trial to investigate the dissemination and engagement achieved by three anti-vaping messages on Facebook. Methods This research employs a 3-arm randomised experimenta...

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Bibliographic Details
Main Authors: Xiao Li (Author), Lisa Gaye Smithers (Author), Alberto Nettel-Aguirre (Author), Robyn Gillespie (Author)
Format: Book
Published: BMC, 2024-10-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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