MARKETING IN THE SOCIO-ECONOMIC DEVELOPMENT OF UKRAINIAN CITIES IN THE CONTEXT OF EUROPEAN DIMENSION
The article analyses the main aspects of the philosophy, methodology and tool of marketing in socio-economic development of cities in Ukraine. The attention is focused on perceived deficiencies in the study area. Reviewed basic information on the implementation of marketing principles in the develop...
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Main Authors: | Volodymyr Pylypchuk (Author), Arutiun Papoian (Author) |
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Format: | Book |
Published: |
Izdevnieciba "Baltija Publishing",
2019-04-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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