PRIORITY AREAS OF INNOVATION IN CORPORATE STRATEGIES OF MULTINATIONAL PHARMACEUTICAL COMPANIES IN GLOBAL COORDINATES

The purpose of the article is to substantiate global trends in the research and innovation activities of multinational pharmaceutical companies and to identify key directions of transformation in corporate innovation strategies in the context of increased international competition in the global phar...

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Main Authors: Yaroslava Stoliarchuk (Author), Nataliya Moskalyuk (Author), Roman Simonov (Author)
Format: Book
Published: Izdevnieciba "Baltija Publishing", 2023-05-01T00:00:00Z.
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3rd Floor Main Library

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