Examining gain- and loss-framed messages in a novel breast cancer screening/cardiovascular context: Does framing matter?

Examining gain- and loss-framed messages in a novel breast cancer screening/cardiovascular context: Does framing matter?

Objective: Digital mammography can reveal not only breast cancer but also breast arterial calcification (BAC), which can indicate potential coronary artery disease. To explore ways to inform women of their BAC status in the context of a standard mammography results letter, we conducted a preliminary...

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Main Authors: Katharine J. Head (Author), Nancy Grant Harrington (Author), Julie B. Schnur (Author), Laurie Margolies (Author), Guy H. Montgomery (Author)
Format: Book
Published: Elsevier, 2022-12-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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