MARKETING IN EDUCATION: TRENDS IN PRACTICE AND RESEARCH

The purpose of the article is to analyze which marketing tools are most important for higher education and can be used for effective administrative, financial and economic activities of universities. The article presented the trends in the development of education marketing in Russia, describes the...

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Autor principal: ZAHAROVA Inna (Author)
Formato: Livro
Publicado em: Moscow Polytechnic University, 2018-07-01T00:00:00Z.
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3rd Floor Main Library

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